“Trump Tweet About L. L. Bean Underscores Potential Danger for Brands”

NYT: With a single tweet on Thursday, President-elect Donald J. Trump pulled L. L. Bean, the Maine retailer known for its boots, jackets and preppy New England aesthetic, back into a political crossfire. The company was already facing a boycott … Continue reading “Trump Tweet About L. L. Bean Underscores Potential Danger for Brands”